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Do-It-Yourself Letterhead

Letterhead is one of the key elements to your corporate identity. It
is ground zero from a design standpoint. The layout, typestyles, and
colors you establish here dictate the design of all the pieces that
follow — from your business cards and envelopes to your website brochure.
Why the letterhead? Because it is typically used to present the most
important one-on-one personal communications — introductions, proposals,
requests, personal messages, and such — the written greetings that require
you to look your best.
Creating a striking design will create a favorable impression for your
organization.
Here are a few helpful hints for designing a great letterhead:
- Choose a smooth paper for your letterhead. It will print more evenly in your office’s laser printers.
- A strong logo, placed in a prominent position, creates a focal point for your letterhead.
- Using a bleed in your letterhead design looks wonderful, but will add to the cost of the completed project, because it must be printed on oversize paper, and then trimmed to 81/2x11.
